Top 5 SEO Tips

Getting your SEO game on track is easy if your follow our Top 5 SEO tips.  These tips will provide a solid foundation for getting started, and they will provide a base to help you go after the more competitive words.  Follow these tips to get started an remember to bookmark this page and refer to it as needed to keep you on track.

• Content is Required for good SEO

  The best website would be nowhere without having a good solid amount of content to enhance their rankings.  You will not be able to rank for a keyword or term unless that word is listed on your webpage.  You will not be able rank for your keywords without having a keyword listed.   So make sure that you use the link in the body content of the page, the meta title, meta description and meta keyword tags. 

• Incoming links are key

  Nothing will impact your SEO campaign as much as having a good amount of VALUABLE incoming links.  Now a valuable link is going to be a link coming from a relevant website that is both on topic and relevant.  The relevance and quality of the link is much more important than the amount of links that you can acquire.  It will be much more important to get a good link than to have a high number of links going to your website.  So, when you are working on building your links, be sure to focus on getting quality links from well known sites, and not spammy junk sites as these will not help you climb in the rankings.

• Developing internal themeing for content - Silos of Information

  A silo of information the concept of keeping all of your related content linked to and from one another.  The goal of this is to make sure that you don't randomly link to pages on your website, but instead have a defined method of linking to other pages.  The search engines prefer to make find content that is linked to other relevant content as it helps to define what your website is about.  It also helps to bolster your rankings by linking all related topics to and from one another.

• Linking to external sites will help define you as an authority

  To be a highly ranked website, the search engines must begin to value you as an authority on a subject.  Think about it...It is in their best interest to only show high quality website to keep their surfers coming back to use their engines.  If none of the surfers liked their results, there traffic would drop down to nothing.  That is the reason why Google has risen to the top of the cup, because they show the best results and get surfers to keep coming back for more.  So, this means that they only want to show the best sites, that people want to read about.  This means that you will need to become that authority. 

  And extensive study of websites shows that most authority websites link out to other authority websites.  You will be able to increase your rankings by linking out to those websites that you are expected to link to.  For example one of the best ranking websites is Wikipedia, and they link out to every website that they can find that is reputable on their specific topic.  This has helped them to climb to the top of all engines in the rankings for most keywords. and phrases.

• Giving the Robots What They Want

  The search engines must be able to find your webpages in order to index them.  What this means is that you want to have URLs that the engines can read, and we spoke about this earlier.   You will also want to make sure that you link to all of you main pages frequently and that those pages a hyperlinked and not linked to from within Javascript.  Many SEOs also urge their clients to ensure that they follow the W3C standards of web design.  Now this isn't a requirement but more of a best practice, and it means that your webpages are written with good HTML coding.  This is very important, but at this point not something to get obsessed about.  So make sure that you use good coding and you should be fine.

Well that is enough to get you started !